Panneaux composites aluminium pour l’impression digitale et VISCOM

Art under the rain… no problem!

New means of communication and expression have arrived to all areas of our lives. When it comes to photography, young artists and exhibition directors demand new printing materials that can suit the innovative ways of expressing themselves.

Substituting art galleries for the street is a new trend in photography exhibitions. This is a very popular method when the objective of the project is to create awareness or report a situation, or when the photographer wishes to reach the highest number of viewers. However, traditional printing materials are cannot spend weeks under rain, snow or extreme heat.

Aluminum Composite Panels such as RedBOND, are the perfect alternative in this case. As it has already been proved by its use in signage or as base for corporate image printing, aluminum can bear extreme meteorological conditions while maintaining its color and shape features.

This is why photos are more and more often printed on ACP when they are intended to be exhibited in the street. The ‘Círculo de Bellas Artes’ in Madrid has hosted an exhibition showing the work of its best photography students on its roof. All of these photos have struggled through the hot Spanish summer without losing its attractiveness and features. Photo printing on ACP is also ideal for rainy areas. The town hall of Rennes (north-west of France) has chosen to show some of their exhibitions on the town hall’s square in spite of the rainy nature of the region. Aluminum composite panels are definitely the best option top quality image printing for both, interior and exterior exhibition.